Before you begin to write, think about what makes
your business stand out from the rest. Do you offer a unique product
or service? Is it native to the Black Hills? Is it geared
toward families, children, or sports enthusiasts? Play up that
angle. Keep sentences short and to the point, but vary the length
slightly for interest.
Don't start every sentence with work "the" or "we." Begin some
sentences with action or descriptive words to hold the reader's
interest.
Vary the descriptive words you use such as, instead of saying "good"
use a more interesting choice such as mouth-watering, cozy,
breathtaking, or high quality.Keep the length of your description
short (your viewers have a lot of choices to read), but make it
powerful to keep them from moving on to the next listing.
:Your length should also depend on how many pictures you have
listed. If you have seven pictures listed you will want to have your
description in two or three short paragraphs, so your don't have too
much blank space before your wording begins.
If you are a restaurant owner describe what your famous dishes
are. Maybe include a photo.
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